Irene Tsikitas, Outpatient Surgery Magazine – July 7, 2011

Smaller firms are emerging in response to demand for cheaper alternatives to pricey implants.

You’ve heard of generic drugs. How about generic orthopedic implants? The growing push to lower healthcare costs, coupled with a changing landscape in which surgeons are increasingly moving under hospital employment, has created room for start-up orthopedic device companies to offer more affordable versions of pricy implants.

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